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When the thot began to hate…
You have to sign a pledge that you won’t take the products to Russia.
This just keeps getting wackier.
Russians are being denied the chance to buy luxury goods even outside the country. Not content with just closing its shops in Russia, fashion brand Chanel has moved to prevent Russians from buying its clothes, perfumes and other luxury goods abroad.
Earlier this week, social media influencer Anna Kalashnikova attempted to buy some earrings and a bag from Chanel in Dubai. The manager, she alleged, told her: “We know you’ll be taking purchases to Russia, so we can’t sell our brand’s items.”
Kalashnikova described the move as “Russophobia in action”.
Closing down Russian businessIn early March, Chanel, alongside other major fashion houses LVMH, Kering, Hermès and Richemont, closed all its stores in Russia in response to the war.
The brand has since confirmed it will now require customers to pledge any purchases valued over €300 will not be taken back to Russia.
In a statement, Chanel explained this is just to comply with trade sanctions that the EU and Switzerland have imposed on the country.
“The most recent EU and Swiss sanction laws include a prohibition on the ‘sale, supply, transfer or export, directly or indirectly, of luxury goods to any natural or legal person, entity or body in Russia or for use in Russia’,” it read.
“We have rolled out a process to ask clients for whom we do not know the main residency to confirm that the items they are purchasing will not be used in Russia.”
Less-than-satisfied customersRussian TV producer Yana Rukoskaya, claims she has spent over €1 million at Chanel over the years. The ban, she said, was “somewhat humiliating.”
Qin Wang, a professor of marketing and innovation at Warwick Business School, said Chanel’s strategy is a risky one. Recent research from the PR firm Clutch found 63 per cent of those surveyed said they were likely to continue shopping at businesses that stayed silent on issues they cared.
“People’s true opinion on whether Chanel’s actions are appropriate, or a step too far that borders on Russophobia (which could be damaging to the brand), remains to be seen,” Wang said.
Russophobia is good for brands, I guess?
I don’t think the Chinese like this, and they are really the only ones that have the money to buy expensive women’s products.
Winter this year is gonna be almost as bad as not having a Chanel bag
