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IBM is running an ad on Twitter about “new creators” It has a black guy.
New Creators empower their communities.
George Boateng made programming accessible to Ghanaian youth by creating a coding course that students could take on their phones.Learn more about his work with https://t.co/g1XgXiqxKA. #LetsCreate
— IBM (@IBM) May 20, 2022
We need to tap into that untapped potential of the blacks.
To be fair, it’s an ad for programming in Ghana, so it’s logical the person is black.
But why are they running ads about Ghana? I don’t live in Ghana.
Is the idea that I’m supposed to develop warm feelings towards IBM because they are teaching Africans to program?
What about my life and my problems?
